Trace It to the Source.
Shajra Farms شجرہ فارمز
Cattle standing in open pasture with hedgerows behind them.

Cattle raised under an identified, documented system

Indigenous breeds suited to Punjab, managed in named herd groups, with feed, veterinary and welfare records attached to each animal for its whole life.

The Herd

Breeds chosen for this climate, not a catalogue

Our herds are built around Sahiwal and Cholistani cattle, two indigenous breeds developed in this part of Punjab. Both tolerate heat, walk well, convert local forage efficiently and calve reliably — qualities that matter far more in Pakistani conditions than headline yield figures from temperate systems. We keep buffalo alongside them for milk, where their higher fat content is an advantage.

Animals are grouped into numbered herd groups rather than managed as one undifferentiated population. A group shares a shed, a feed programme and a health schedule, which means an issue can be isolated quickly and a record can be meaningful at a scale smaller than "the farm".

Feed and pasture

Most of the fodder our animals eat is grown on our own blocks and tracked through the same system as grain we sell — seed lot, irrigation cycles, cutting dates. Bought-in feed is recorded by supplier and batch. Rations are logged weekly against the herd group, so a feed question can always be answered with a document rather than a recollection.

Veterinary oversight and welfare

An attending veterinarian works to a scheduled check cycle, with additional visits on demand. Every treatment is written down: what was given, to which animal, on what date, and when the withdrawal period ends. No animal moves into production before that period has elapsed.

Welfare monitoring covers housing, stocking density, handling and body-condition scoring on a fixed review cycle. It is a written standard, not a sentiment — read the Shajra Standard for what we commit to and how it is checked.

Green fodder fields at sunrise.

Most of what our animals eat is grown on our own blocks, and tracked the same way.

At a Glance

How the livestock programme is run

Livestock management summary
AreaPracticeRecord kept
IdentificationEar tag applied within 24 hours of birthAnimal ID, dam, breed, date
Herd groupingNumbered groups sharing shed, feed and health scheduleGroup register
FeedOwn-grown fodder plus recorded bought-in inputsWeekly ration log
VeterinaryScheduled checks by attending vet, treatment on diagnosisTreatment and withdrawal file
WelfareHousing, density, handling and body-condition reviewFixed-cycle review sheet
ProcessingOn-site HACCP-monitored line, chilled chain maintainedBatch production file
ReleaseBatch identifier issued only on a complete recordGS1-compatible batch code
Output

What the herd produces

Cuts of fresh red meat resting on a wooden board.

Beef and mutton

Primal and retail cuts processed on site and chilled within hours of slaughter. Each pack carries a batch code that opens the animal record — breed, farm, feed programme, veterinary status and processing date.

Our Shajra Reserve selection is released only where the full production record supports the grade.

See the range
Glass bottles of fresh milk lined up on a table.

Milk and dairy

Collected twice daily and chilled to 4 °C within 45 minutes of milking. Every collection is screened for antibiotics and tested for somatic cell count and fat content before it is bottled.

Results are filed to the batch, which means the bottle in your hand has a laboratory record behind it, not just a date.

Trace a dairy batch
Questions

Frequently asked

Which cattle breeds do you keep?
Primarily Sahiwal and Cholistani — indigenous Punjab breeds that handle local heat and forage well — alongside buffalo for milk. Breed, dam and herd group stay attached to each animal's record.
Do you use growth hormones or routine antibiotics?
No growth hormones are used. Antibiotics are used only on veterinary instruction to treat identified illness, never routinely for growth, and withdrawal periods are observed and documented before any animal enters production.
How are animals identified?
Every animal is ear-tagged within 24 hours of birth and entered on the register. The tag number links to birth date, dam, breed, herd group, feed programme and every veterinary event.
Can I visit the livestock operation?
Yes, by appointment — biosecurity means we cannot take unannounced visitors into animal housing. Call 0324 3790000 to arrange a visit.

Ask for a herd record.

Buyers and auditors can request the full production file behind any animal or batch.